Business Growth Drivers
A must do key business essentials
In the present era of digitalization, everyone is embracing technology to a great extent. Our customers are now more than eager to try out different and simple means to carry on their day to day business and even their investing.
To look at some numbers, 51% new clients in BA segment were online in FY20 v/s 41% last year. On an overall basis around 40% of clients were online in the BA segment which forms a majority of the overall Motilal Oswal customer base. This in turn makes technology all the more imperative for us and will even play a vital role in managing and growing our business.
Let us look at a few ways in which you can use technology and still grow your business:
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Key Business Essentials
To enhance your business, all you need to do is concentrate on the below actionable with uncompromising discipline to boost your overall online client penetration.
Fact
90% of new clients
go online in the first
5 days or they
don't ever!
New Clients* -Mould them while they're still new
100% logins online
Ensure that you give App demo to your newly acquired clients and encourage them to login into the mobile Apps on the same day
*clients acquired in current financial year
Fact
40% of advisory
talk time is spent on
small clients
Small clients* -Where considerable bandwidth of advisor is spent
80% revenue from online
Encourage your smaller clients to trade online independently and effortlessly
*clients generated < ₹ 12,000 revenue in last 12 months or as defined by you
Fact
6 Product Penetration Index (PPI) of world's largest BFSI companies i.e. 6 products sold to single customer
Active Clients* -Ready base to cross-sell/up-sell products & increase wallet share
100% logins online
Educate your active clients & staff by conducting monthly seminars & engage them to invest in our AI powered online products
*clients traded in the current financial year
In the present era of digitalization, everyone is embracing technology to a great extent. Our customers are now more than eager to try out different and simple means to carry on their day to day business and even their investing.
To look at some numbers, 51% new clients in BA segment were online in FY20 v/s 41% last year. On an overall basis around 40% of clients were online in the BA segment which forms a majority of the overall Motilal Oswal customer base. This in turn makes technology all the more imperative for us and will even play a vital role in managing and growing our business.
Let us look at a few ways in which you can use technology and still grow your business:
-
Key Business Essentials
To enhance your business, all you need to do is concentrate on the below actionable with uncompromising discipline to boost your overall online client penetration.
Fact
90% of new clients
go online in the first
5 days or they
don't ever! New Clients* -Mould them while they're still new 100% logins onlineEnsure that you give App demo to your newly acquired clients and encourage them to login into the mobile Apps on the same day
*clients acquired in current financial year
Fact
40% of advisory
talk time is spent on
small clients Small clients* -Where considerable bandwidth of advisor is spent 80% revenue from onlineEncourage your smaller clients to trade online independently and effortlessly
*clients generated < ₹ 12,000 revenue in last 12 months or as defined by you
Fact
6 Product Penetration Index (PPI) of world's largest BFSI companies i.e. 6 products sold to single customer
Active Clients* -Ready base to cross-sell/up-sell products & increase wallet share100% logins onlineEducate your active clients & staff by conducting monthly seminars & engage them to invest in our AI powered online products
*clients traded in the current financial year
Go Digital, Grow Monumental!
To conclude - “Unusual times call for unconventional business methods” and technology is the only tool that can help you grow even more in the coming years
HO driven initiatives to boost YOUR efforts:
- 1 *LIVE online MIS to track your 3 pillars – traded clients, revenue, turnover in UpperMOSt App/Web
- 2 Online Brochure to know about all our online offering
- 3 Dedicated online query desk
- 4 Continuous product trainings to educate clients on request
- 5 Demo videos very simple videos on our products in 4 regional languages
- 6 Targeted communication to educate them on our new products and platforms